Funke Akindele Named Brand Ambassador Dano, Nigeria’s Leading Dairy Brand
In a move to strengthen its connection with Nigerian families, Dano, a top dairy brand under Arla Foods, has unveiled Nollywood star Funke Akindele as its new face. The grand announcement took place on October 5, 2024, at a high-profile event in Lagos, attended by media representatives, industry leaders, and top executives from Arla Foods.
Funke Akindele, celebrated for her vibrant on-screen personality and deep connection with the everyday Nigerian household, was chosen to represent Dano because she embodies the brand’s core values of family, nutrition, and excellence. Her consistent effort to be the best in her field mirrors Dano’s dedication to providing quality, nutritious dairy products to families across the country.
Speaking at the unveiling, Akindele expressed her excitement about the partnership, noting that the decision to join the Dano family came naturally. “I am excited to work with the Arla Family, because Dano is a rich, creamy and nutritious brand. In everything I do, I try to be the best at it – just like Dano, so when Dano called, it was so easy to say yes, because I know that this will be a very fantastic partnership,” Akindele shared.
As the new brand ambassador, Akindele will play a key role in promoting Dano’s mission of making nutritious dairy products accessible to all Nigerians. She will appear in marketing campaigns, both online and offline, reinforcing the brand’s promise to deliver quality and rich nourishment to families.
Ifunanya Obiakor, Head of Marketing for Arla West Africa, expressed the company’s enthusiasm about the new collaboration. “We are excited to have Funke Akindele as the face of Dano. Her passion and authenticity align perfectly with Dano’s commitment to nourishing lives and enriching Nigerian families. This collaboration truly celebrates quality and the shared values we uphold,” Obiakor said.
Dano has steadily grown as a trusted dairy brand in Nigeria, providing a range of milk products that cater to the nutritional needs of children, adults, and the elderly alike. The partnership with Akindele is seen as a strategic move to further enhance its market presence, leveraging the actress’s influence to deepen consumer trust and expand its reach to more households.
As the new brand ambassador, Funke Akindele will help amplify the brand’s message of nutrition, quality, and accessibility, further cementing Dano’s position as a leading player in the Nigerian dairy industry. This partnership marks a new chapter for both Akindele and Dano, promising an exciting journey ahead for consumers who can look forward to engaging campaigns that promote healthy living.
